TOWER Kids | Who will they be?
Tower kids products encourage children to engage in educational activity-based fun that allows them to
develop new creative skills.
For this print campaign we wanted to communicate that every child has the potential to be someone incredible. We chose children who closely resembled iconic and inspirational people and styled them accordingly.
Copy: Every child has the potential to be someone special. TOWER kids fun-filled activity sets are designed and developed with the professional expertise of child therapists to encourage the advancement of sensory, language and fine motor skills, giving kids the tools to be the best grown-ups they can possibly be.
Agency: Canvas
Photographer: Marguerite Oelofse
Stylist: Marcia Smit
Hair & Makeup: Renee De Sambento
Creative Director: Mike Ipp
Art Director: Sarah Corder
